Part 1: What a Journey Map Is (and Why It Matters) As you plan for your social enterprise, you’ve covered a lot of ground already. You’ve done interviews, reflected on the broader community context, and created a persona grounded in real research. You now know how your community partners move through their day, make decisions… Continue reading Journey Mapping for Social Entrepreneurs
Tag: social enterprise
How to Do a Deep Dive for Your Social Enterprise Project
(Part 1: What and When) The student team that founded Stria Labs knew they wanted to create a product to help blind people with the challenges of everyday life. However, before the team designed a single prototype, they spent time on a deep dive. Several times they visited the Lighthouse for the Blind, a support… Continue reading How to Do a Deep Dive for Your Social Enterprise Project
Interviewing for Empathy and Information
(Part 1: What and Why) Let’s say you’ve got a great idea for a social enterprise. Maybe it’s an app to help people manage stress, or a solution for food insecurity in your community. You’ve done your homework for this project. You’ve searched online, crunched the numbers, and used AI tools to gather facts. But… Continue reading Interviewing for Empathy and Information