Common Pitfalls and How to Avoid Them Even the best-planned empathy interviews sometimes take wrong turns. You may prepare carefully, yet still find things don’t go as planned. Maybe your questions don’t come out the way you hoped, your interviewee gives short answers, or the conversation suddenly feels tense. That’s normal. Interviewing is a skill… Continue reading When Interviews Go Astray:
Tag: empathy interview
How to Interview for Empathy and Information
Jessica Jackley interviewed entrepreneurs over coffee, UCI students explored small farmers’ experiences in online conversations, and IDEO designers walked hospital rounds with nurses. How might you connect with your community partners to gain empathy insights? We know why empathy interviews are crucial for social entrepreneurs (as we covered in Part 1), so now let’s turn… Continue reading How to Interview for Empathy and Information
Interviewing for Empathy and Information
(Part 1: What and Why) Let’s say you’ve got a great idea for a social enterprise. Maybe it’s an app to help people manage stress, or a solution for food insecurity in your community. You’ve done your homework for this project. You’ve searched online, crunched the numbers, and used AI tools to gather facts. But… Continue reading Interviewing for Empathy and Information